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In Chapter 3 of our textbook, the author discusses the importance of IT architecture choices on a firm’s competitive strategy.  He also gives examples of multiple ways in which an IT architecture choice either helped or hindered a firm’s strategy down the road (many of these examples are on pages 80-81). There are numerous examples in the news of companys that ran into issues because of their IT architecture. Your task this week is the following:

Do some research (Google searches are fine) to identify a company that ran into a problem due to their IT architecture (be sure to cite the source of your information).
Briefly describe the IT problem as well as the impact to the company (e.g., bad PR, loss of sales, etc.).
Make a recommendation on what they could have done differently in their IT architecture decisions (hindsight is always 20-20) based on what you’ve learned in this chapter. 

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